Balambees Nanny Agency is a newly launched childcare provider aimed at supporting parents as childcare spaces are becoming increasingly scarce.
Challenge
In order to make their agency profitable yet accessible to parents, Balambees were faced with a pricing problem.
Solution
As a result of our strategy session, Balambees changed their target audience and updated their branding to reflect their new premium brand positioning. This also include a new tiered pricing structure and enhanced offering.
Results
Balambees re-launched with a classy brand image and offering reflected on their website, social media and other assets.
Images taken from Balambees’ instagram page @balambees
